Siri

Apple’s New AI Hire Puts Focus On Siri And Investor Expectations

Apple has hired former Google executive Lilian Rincon as vice president of AI product marketing. Rincon previously led work on Google Assistant, bringing direct experience in consumer AI assistants. The appointment comes ahead of expected Siri upgrades and Apple’s 50th anniversary. The move aligns with anticipated AI announcements at Apple’s June Worldwide Developers Conference. For investors watching NasdaqGS:AAPL, the hire lands at a time when Apple’s AI story is front and center. The...